Acquisition Analysis

In order to jumpstart your company's growth, it can be necessary to look to markets outside the traditional ones in which your company competes.

The acquisition of new businesses allows companies to quickly enter these new markets and reduce their risk and payback period, by acquiring a proven product or service in a market where the value proposition has been tested and market validation has already occurred.

In a mature industry were margins are under pressure and competition is high, it is growth from outside the core that ensures the long-term success of a company, not the M&A activity that typically creates increased efficiencies through consolidation within an industry.

However, traditional corporate finance theory tends to lead to acquisition targets which are highly sustaining in nature - investments which bolster the core business, rather than pave the way for growth outside the core.

Typical targets for M&A activity excel when analyzed through the traditional lens of M&A theory using such tools as asset valuation, earnings valuation, NPV,  Market Growth or an analysis of Industry betas. Additionally, your competitors will likely identify the same set of companies resulting in escalating valuations and unrealistic expectations from revenue and cost synergies.

The theories of Disruptive Innovation provide an alternate framework for identifying potential acquisition targets, allowing us to identify companies that could help you drive growth outside your core business and sow the seeds for long-term success.

Innosight Ventures help you with an Acquisition Analysis

  1. Identify small disruptive companies in adjacent industries that would not otherwise be identified as potential acquisition targets.
  2. Determine the strategic fit between the target company and your company using our proprietary Jobs-To-Be-Done approach.
Contact Us if you are interested in learning more.

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The Theory of Jobs-to-be-Done

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